marketing and writing portfolio

Michelle Michels

Welcome to my creative wheelhouse, where I’ll share what I know and love about marketing, account management, and content writing.

ABOUT ME

SKILLS

BLOG

CONTACT

Hi! I’m Michelle Michels, an Account Manager and Digital Marketing Strategist for both B2B and B2C brands. I have worked on accounts such as Kellogg, Anheuser-Busch, Philip-Morris, Hershey, Louis Kemp, and National Confectioners Association.

I am also a proud member of The Author’s Guild as well as a soon-to-be published women’s fiction novelist with three completed novels and more to come.

Marketing is where I began, and writing novels popped up somewhere in the middle. I will marry both in my Love At First Byte Blog.

When I’m not writing, I enjoy watching character-driven movies, taking long walks with my dog, and above all, spending time with my husband and children.

Thank you so much for stopping by!

Inform. Intrigue. Inspire.

my Skills

I am a storyteller, and my marketing skills rely heavily on my innate ability to both understand and relate to the intended audience (aka the consumer).

I believe successful marketing is about delivering the right message to the right person at the right time.

Marketing Strategy
Account Management
content writing and design

Account Management

Trade Ads
Collateral
Point of Sale
Media Planning & Buying
Trade Shows
Event Planning

Marketing Strategy

Customer Profile
Market Research
Impressions
Segmentation
Automation and Flow
Call To Action

Content Writing & Design

Member of The Author’s Guild
Pre-published author (Launch date Fall 2024)
Press Releases/Ad Copy
Photoshop
Social Media Campaign/Web Design

View Resume

Love At First Byte

Marketing Blog With a Twist

Digital marketing isn’t all that complicated. It’s being at the right place at the right time and knowing just the right thing to say. Here’s marketing strategy as I see it.